About Advanced Feedback Mystery Shopping Company

Image of San Diego for mystery shopper company

From the early 90’s to today Advanced Feedback has been singularly focused on one goal – objective and accurate feedback to advance the service and sales of our clients. Hence our name, advanced feedback. While our services have expanded from customer surveys to a full range of mystery shopping evaluations, we keep focused on your success.

We measure success one detailed and honest inspection at a time, so you can measure success with positive customer reviews and improved profitability.

Who We Are

Founded in 1991 in San Diego California, a small group of customer service and sales specialists quickly became sought after by the nation’s largest automotive dealerships. By the late 90’s, Advanced Feedback added the benefits of objective mystery shopping and expanded into a host of industries supported by our growing staff of experts. With a reputation of offering the most customized and cost effective solutions, Advanced Feedback grew rapidly to nearly 15,000 mystery shops a month, nationwide.

Why Us

At Advanced Feedback, we believe our experience totaling over 2 million service and sales evaluations plus countless customer surveys says a lot. What says more? The testimonials and reputation among our loyal clients. We bend over backwards to continuously customize services to meet our client’s evolving needs. By doing this we’ve earned the respect and continued business from the most successful firms in their respective industries. Nothing speaks louder than 18 years of repeat business from leaders in automotive, hospitality, education, healthcare, car rentals, real estate and more!

-Local care in all 50 states, Canada, and Mexico
-Properly vetted and trained evaluators, selected to represent your target market
-The most detailed evaluation reports available
-Full customization without spending a fortune
-The latest technology delivering video, audio and reports at your speed
-Trusted business partnership and secure data handling
-No long term service contracts required – we’ll earn your continued business

Click here to see a list of our clients.

What Our Clients Say About Us

"We are very happy with the reports! We would love to continue with one shop per location per week." -Heather Cyr, Director of Shop Operations – JuiceLand

"We got the report and my boss was very impressed so you can be sure we will use Advance Feedback again when we want to have another sales agent shopped." -Vashti Smith, Executive Assistant – Rocky Gorge Development

"We viewed the shops and they all were great! Thank you for getting those to me so quickly!" -Tiffany Atteberry, Dickey's BBQ Pit – R&R Restaurants LLC

"Thank you very much for completing these shops. They are going very well so far and we like how the reports have been completed. We would like to schedule more!" -Garret Neville, Area Leasing & Marketing Specialist – Dart Properties II, LLC

"Wow, amazing work! I knew this was happening. Your sales don't (plummet) overnight without something like this taking place. I could not be more pleased with having this peace of mind and it was worth every penny. I will definitely be using you again for my new store. Thank you for your efforts, I am very pleased with your work." -Jennifer McDougald, Legacy Home Staging

"We are very happy with the shops so far and are finding them very insightful." -Michael Edick, Vice President Retail Operations – AG Ferrari

"Advanced Feedback provided our department with specific and actionable information on the services we provide our customers. The information we were provided allowed us to acknowledge operations and individuals who were providing exceptional service and make targeted changes where opportunities for improvement were identified." -Mark Cunningham, Assistant Vice Chancellor, Housing, Dining and Hospitality Services – UC San Diego

"Utopia Management has been using Advanced Feedback for a year now and our management staff's customer service and phone call percentages have increased because of your services." -Patricia, Utopia Management

"The survey is very well done and very useful." -Jim Sonn, Pearl St. Pub

"Your secret shopper reports are causing quite a stir around here. The Principals love it, even those that had not very positive encounters." -Dan McCue, David Douglas School District

"I really appreciate your detailed and thorough reports. If you ever need a business reference in the Austin area, please do not hesitate to use me." -Carolyn Braten, 208 W 4th, Inc.

"I found the report very informative and well put together." -Andy McCormick, Coffee Creek Golf Course

"Awesome work by the way!" -Chris Freeman, Element Collective

"Very informative...The format is perfect for us - it is broad enough that we can see the basic areas that need training." -Doug Caister, Salon Republic

"Keep the feedback coming, we really appreciate it, it's been very useful." -LIVESTRONG

"In conversations with other regions, they were very impressed with the services that your company provided...especially impressed with your professionalism as a representative of Advanced Feedback. The mystery shopper did an awesome job and I am glad that we that we can use her services as well." -Discount Tire

"Providing premium service to our affluent and discerning customers often starts with phone skills - we can't miss with Advanced Feedback's attention to detail and customization. I will certainly do business with them again." -Tim Cunnigham, Beach House Hermosa Beach

"Our front desk agents now look forward to the feedback challenge of your phone shops. Our customers are sold value with professional first impression. Thank you for helping us maintain the highest levels of accuracy and sincerity." -Marvin Alyase, Comfort Suites Otay Mesa

"Advanced Feedback has been servicing my needs for the past eight years and has been absolutely terrific. (They) are always responsive to our ever-changing needs." -Howard Puterman, Enterprise of Las Vegas

"Thank your for being so patient with us...Your service has been terrific! I am excited to have additional shops done...We are very pleased with your services and benefit from the information that your mystery shoppers are providing." -Diane Nason, Fashion Furniture

"My business relies heavily on incoming phone calls and we spend a considerable amount of money to make the phone ring...I have seen dramatic improvements in the quality of our calls. I highly recommend Advanced Feedback's diverse services." -James Greer, Gold Coast Professional Schools

"At Keyes Automotive, we have developed many systems to insure quality customer service...One of the many important facets...Is the telephone mystery shops for parts and service. For many years, Advanced Feedback has provided this program." -John Lewis, Parts and Service Director

"We have been doing business with Advanced Feedback for several and are very happy. They allow us to service our customers' needs better and quicker due to their timely and informative call system. I would recommend." -Marc Smith, MK Smith Chevrolet

"Your targeted shops have been instrumental in our reservations center ADR progress this year, our agents are on their toes at all times...Your next day reports help us correct issues immediately." -Kristin Lenhart, Pechanga Resort & Casino

"Your services are awesome!" -Andrew Gruel, Slapfish

"The shopper did a good job...good training for all of my staff... very thorough shoppers. " -Mark Polli, Crunch Fitness Sacramento

"We are very impressed with the service you and your team have provided and will certainly be looking at more shops soon." -Natasha Leclerc, FRESH Restaurants

"I am very impressed with the quality of the video shop. Great camera placement and audio pick-up. The shopper gets a 5-star rating, she conducted herself in a premium manner. This shop sets the expectations moving forward for additional shops. " -Tony Galeassi, Digital Eye Research

"Thank you so much for getting this shop completed so quickly and the shop is very detailed oriented, which is AWESOME. We are looking forward to the 2nd mystery shop " -Jason Thommen, Miele

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Latest News

November 2018

Another Scam Alert!

Zelle Evaluation is not Advanced Feedback Inc. Please be careful what you are filling out! Emails from Business Evaluation Services, The Lead Ace, Underwatre Contractors and Skyline are fraudulant. Please visit our shopper page to read more about how to spot a scammer and what you can do about it!

May 2018

Spring Update

Happy spring everyone! We've been quite busy here at Advanced Feedback scheduling and reviewing shops and adding many new clients. We couldn't do it without the help of our wonderful mystery shoppers. Thank you for all the help! A warm welcome to all of our new clients, JINS Eyewear, VBGB Beer Hall, South Beach Tanning, UFC Gym, Westcott Homes, True Homes, Market Force Information, Westminster Company, The Indigo Road, Field Museum, Innovative Staff Solutions, Oliver McMillan, La Maison du Chocolat, Crunch Fitness Canada, Born & Raised, Salon by JC and M&D Supply, Inc.

September 2017

Summer Update

Advanced Feedback had a busy summer scheduling and reviewing video shops from all corners of the country, Puerto Rico included. We are very grateful to the many traveling video shoppers that make these nationwide campaigns possible! Clients expanding services with Advanced Feedback include Crunch Franchise, Miele USA, Salons by JC, Rent-A-Center, M & D Supply and a wide variety of real estate development and sales firms.

May 2017

Spring Update

We hope everyone has a wonderful spring! This month we're welcoming 36th Stree Bistro in Boise, ID to our list of restaurant and retail onsite mystery shop evaluations. C.D. PEACOCK based in Chicago, IL has signed up for in store jewlery retail secret shopping. We are also pleased to welcome Beta Metric, La Jolla CA, Compass San Francisco CA, and Momark Development in Austin Texas who will be using our telephone, onsite and video real estate secret shopper programs. Please follow us on Facebook and Twitter!

April 2017

Welcome New Clients!

Advanced Feedback is grateful to welcome new two new real estate clients. Hakes Brothers based in Las Cruces New Mexico and Texas will be utlizing our video mystery shopping service for their new home sales. HV Companies located in San Diego CA will be using our telephone mystery shopping services as well as our onsite secret shops. We are also very please to welcome Qdoba based in San Diego with resturant locations nationwide; joined to use our onsite mystery shopping evaluations for their service inspections.